About

Web3 growth leader. Former CMO of 1024EX.

Web3 growth leader with 8+ years of experience across prediction markets, DeFi, AI agents, and L1/L2 ecosystems. Led 0-to-1 growth and global GTM initiatives across 50+ Web3 projects; most recently grew 1024EX to 10,000+ unique funded traders in three months. Builds AI-assisted research, content, and analytics workflows that accelerate execution across distributed teams.

Who I am

Beijing-based. Bilingual EN/CN. Remote since 2020.

I entered crypto in August 2018. Since then the work has been growth, product operations, and GTM — in-house at aelf, independently through SJ Studio, and most recently as CMO of 1024EX, a prediction market I left in August 2026.

I care about narrative only when it survives contact with unit economics, a live funnel, and a calendar that eventually ends.

How I work

Operator first. AI as leverage, not a costume.

On a 10-person team, the job is not to hire a 20-person brand shop. It is to own the story, the campaign, the numbers, and the workflows that keep research, content, and reporting moving.

0-to-1 GTM Funded-user economics Media + UA AI-native ops
Trajectory

2018–2026

2018

Entered crypto

Started a path shaped by market cycles and operator-level execution.

aelf

On-site inside an L1 team

Positioning, product, and execution pressure in a real operating environment.

2020–2025

Remote GTM across 50+ projects

Independent work through SJ Studio: DeSyn Lab, Berry Data, CoinWind, TrueChain / MAP Protocol, and other crypto teams.

2026

CMO, 1024EX

0-to-1 growth for a prediction market. 10,000+ unique funded traders in three months. Left August 2026. Open to Head of Growth / CMO.

Work history

Project · role · result

1024EX
CMO. Prediction-market GTM. 10,000+ unique funded traders in three months; 280k+ USDC in funded volume during the World Cup window. Case →
SJ Studio
Led studio / advisory GTM and product ops for multiple crypto teams.
CoinWind
DeFi growth. Protocol peaked around $330M TVL in the cycle where I supported community GTM.
MAP Protocol / TrueChain
Community and media GTM for an L1 / interoperability stack.
DeSyn Lab · Berry Data · aelf
Growth, product ops, and execution inside DeFi, oracle, and L1 teams.
Personal notes

What sits around the work

Cat dad to Didi and Bingbing.
Long-term Bitcoin bull, with a strong respect for disciplined conviction.
I prefer thoughtful systems to noise, and durable leverage to fragile hacks.
Side builds live in the Lab — operator tools first, experiments second.